Sales Training Expert, Chris Jennings on Sales Mastery in Foodservice

In this episode of the Titans of Foodservice podcast, host Nick Portillo speaks with Chris Jennings, a sales training expert with over 30 years of experience. Chris believes in creating better conversations and win-win relationships. Chris talks about the importance of being authentic and relatable when talking to customers and encourages salespeople to ask for referrals and introductions, as they can significantly contribute to business growth. Chris shares why salespeople should focus on asking the right questions and understanding the customer’s needs. Chris also discusses his book, “Conversations Made Easy,” and provides practical tips and strategies for improving sales conversations and achieving better results.